York, PA - Snow Time, Inc has entered into an agreement to sell Roundtop Mountain, Liberty Mountain, and Whitetail Resort to Peak Resorts, Inc., owner of 14 other ski resorts in the Midwest and the Northeast.

Irv Naylor founded Snow Time in 1964 and over the past 50+ years, together with a countless number of dedicated employees, has built this company into one of the most respected ski resort operations in the United States. Irv Naylor has now retired, and together with his family has decided it is time to transfer the ownership of the resorts to a company who can continue the healthy growth and operation of the resort into the future. “I am extremely pleased to pass along the stewardship of Snow Time and our three mountain resorts to Peak Resorts,” Naylor stated. “Having watched the progress they continue to make at the formerly family-owned Hunter Mountain, I view them as the perfect operators to take Liberty, Roundtop and Whitetail to the next level. For more than 50 years, my team and I have grown these three resorts into the magnificent properties they are today, and we are delighted that Peak Resorts will continue to grow their appeal for the next generation and beyond.”

Peak Resorts began much as Snow Time did years ago. Starting with one ski area, a lot of determination and commitment along with the love of skiing drove their business and their success. Peak now has 14 well run ski resorts that are also well respected within the ski industry. With Resorts in Vermont, New Hampshire, New York, Pennsylvania and the Midwest, Snow Time passholders will now have the opportunity to access many more resorts as part of their pass options. Details of those pass options will be available shortly.

While ownership of the resorts is changing, the current staff, management teams, and the resort offerings will all remain the same. Pass holders at Liberty, Roundtop and Whitetail who have already made the decision to purchase or renew their season passes for the 2018/2019 ski season will have the ability to upgrade to the Peak Pass and enjoy all of Peak’s northeast resorts. More details, including pricing options, will be available in the coming weeks.

Snow Time is excited for the opportunities that this new partnership brings to our resort guests, our passholders, and our employees.

About Peak Resorts

Headquartered in Missouri, Peak Resorts is a leading owner and operator of high-quality, individually branded ski resorts in the U.S. The company operates 14 ski resorts primarily located in the Northeast and Midwest, 13 of which are company owned.

The majority of the resorts are located within 100 miles of major metropolitan markets, including New York City, Boston, Philadelphia, Cleveland and St. Louis, enabling day and overnight drive accessibility. The resorts under the company's umbrella offer a breadth of activities, services and amenities, including skiing, snowboarding, terrain parks, tubing, dining, lodging, equipment rentals and sales, ski and snowboard instruction and mountain biking and other summer activities. To learn more, visit the company’s website at ir.peakresorts.com or follow Peak Resorts on Facebook for resort updates.

About Snow Time, Inc.

Snow Time, Inc of York, PA is the parent company of three popular resorts in south central Pennsylvania. Founder Irv Naylor originally started Ski Roundtop in 1964. A decade later, Ski Roundtop purchased Ski Liberty, now known as Liberty Mountain Resort, in Carroll Valley. New York’s Windham Mountain was purchased in 1981, and later sold in 2005, followed by the purchase of Whitetail Resort in Mercersburg in 1999. Serving the densely populated markets of Washington DC, Maryland, Northern Virginia and Pennsylvania, all three resorts offer winter skiing, snowboarding and snow tubing, as well as a host of other year-round and seasonal activities such as golf, lodging, paintball, team building, camps and meetings, conference and wedding venues.


For additional Information, please visit the Media Center at http://skiwhitetail.com/content/media-relations or email Whitetail Resort Marketing Director, Katrina Gayman at This email address is being protected from spambots. You need JavaScript enabled to view it.

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